WHOOP

Working with American brand Whoop a new biometric wrist band, we were asked to create a series of videos showcasing Whoop 3.0 with two up and coming British cyclists.

Using Whoop British cyclist Callum McQueen shows how sleep can be your best way of producing a great performance on the track.

Look at Fatigue and how it affects Callum and how he uses Whoop to get ahead of the game.